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The Reel Deal™

Track Your Money-Making Content Automatically

So you can focus on creating content that you KNOW consistently converts, without having to set up per-post tracking strings or track via different keywords

Price $297

What's included:

My System That Saves You Hundreds of Hours On Repeat by Eliminating the Time-Consuming Parts of Content Monetization Tracking & Performance Audits. Buy now to get ALL features included at no extra cost (I will soon be splitting features out into order bumps and upsells!)

I Want Easy Tracking

Privacy Policy and Terms

© 2026 Emma Butler – NICHE BOS LLC dba Systems Brain™. No affiliation with Manychat® or Meta. All rights reserved.

The Reel Deal™

Track your sales from specific postswithout manually creating tracking links, UTMs, or new keywords per post.

(It’s the only system on the market that can do that.)

The Reel Deal™ on a monitor, laptop and tablets: the Live Dash ranking posts by money made, a Manychat flow, and dashboards

See which posts make you the most and the least money, get the most and the least eyeballs and keyword comments, drive the most checkout traffic, slay, or bomb. Automatically.

Every sale, traced back to the exact post (or ad) and the exact people who keyword commented & bought + all the other numbers you care about.

Yes, show me which posts sell →

Your Posts & Numbers On Living Display.

Know exactly what to make more of. It's the only system that combines your Instagram/FB metrics with live funnel data (Manychat + checkout) from each specific post.

The best organic-first tracking solution on the market.

But don't take my word for it...

Stronger than Hyros, RoASPY, Facebook ads MCP, all combined!!Chelsea (275k+ followers posting 3x daily)
Screenshot of a coaching-group thread recommending The Reel Deal™
It's absolutely amazing!! So much value!!Solana (25k+ followers posting 6x+ daily)
Screenshot of an Inner Circle post about tracking organic sales per post
This is sickMy business mentor Maria Wendt's reaction to seeing how the system works (which was a big deal, considering I built this system after hearing her say Hyros is a pain to track organic but still worth it... so I made it pain-free)
Maria Wendt reacting to The Reel Deal™ at an Inner Circle meetupPlay Maria's reaction
Live right now

Poke around my real dashboard.

This might be crazy, but I'm broadcasting my own 💎 Live Dash straight from my own Reel Deal. This is my private dashboard made public*, so you can experience exactly what business data YOU would have at your own fingertips... virtually without lifting a finger when you get this system today.

*customer names are not displayed for privacy, yours will actually say who.

@emma.gets.it · Live DashLIVE
  • Click any piece to see its full set of data
  • Flip between The Content Os🚗s vs 🍅 The Box-Office Flops
  • Sort by any metric you've ever cared about
  • Filter by Format and Keyword

(I double-dog dare you to keyword comment on one of my posts and buy, then watch it show up here 😎)

I want my own Live Dash →

Yours looks just like this, with your reels and your sales. Open mine full screen ↗

Limited time

Your bonuses

Every idea I have for an order bump or upsell is included as a bonus or exclusive early access pricing for a limited time.

  • Bonus 1 $900Included today for $900 offWhite-glove backend setupI set up the backend for you, so you don't have to.
  • Bonus 2 $297Included todayBeautiful Live DashboardThe beautiful interactive dashboard: today's box office, what's poppin', your best and worst posts by any metric, and a sales calendar that shows where each sale came from when you click on a day.
  • Bonus 3 $27Included todayYour branded DashYour brand colors and your Instagram handle across your Dash.
  • Bonus 4 Early access pricingAds TrackingSee which ads actually make you money: spend, revenue and profit for every ad, tracked to the sale.
  • Bonus 5 Early access pricingAutomated Widget BuilderDetects when you've posted new content, then builds, connects and turns on the Manychat widget for your post.
  • Bonus 6 Early access pricingClose-the-Sale DM FlowThree Manychat DM follow-ups for people who asked for the link but haven't bought yet. When someone buys, Manychat knows & stops sending follow-ups.
Ooh, I want all 6 bonuses →
Sound familiar?

Without it, tracking…

…your sales from each post means:
  • A new Manychat automation, keyword and tracking link for every post, plus updating the UTMs on your checkout button
  • Or you're still guessing which post made the sale

With The Reel Deal™You never do any of that. In just a few taps inside your Manychat, your post is tracked.

…your stats from each post means:
  • Opening every post's and story's numbers, one by one
  • Copying it all into a spreadsheet when you get around to it
  • Remaking whatever got the most views, even though most views doesn't usually equal most sales

With The Reel Deal™Your content metrics come in on their own, multiple times a day, and update the last 100 published with fresh data.

…what your best posts have in common means:
  • Laboring over all the possibilities and hoping you get it right
  • Asking your AI, which only sees a snapshot of your data, not the full picture

With The Reel Deal™The Creative DNA add-on tags your posts across 23 elements, then Airtable's built-in AI tells you what your best performers have in common.

P.S. Already using AI to help you audit? Better than nothing! But it doesn't keep everything organized for you, it only sees what you hand it, whenever you remember to, and it doesn't know who bought from which post. It's a start. It's sooo much more powerful with the WHOLE picture, and The Reel Deal™ gives it that.

Watch how everyone else tracks sales per post, and how you will

Emma walking through a Manychat account with a separate automation for every postPlay: how everyone else tracks sales per post, and how you will

Hey, I'm Emma. I'm a professional systems architect and a Jesus-loving wife and mom of 2. I built The Reel Deal™ in between my consulting clients' projects, then stayed up until 2am every night, solving every pain point of tracking sales from individual posts. 153 days and 1,533 hours later, it's yours.

Okay Emma, I'm in →

How you get set up

I personally set it up for you. New onboarding cohorts start every Friday.

Limited time
  • The Reel Deal™Your tracking system, dashboards and updates$297
  • Done-for-you setupWhite-glove backend setup, by me$999$99
You save $900 on setup

$396 one time

Get all of it, right now.

Get it all for $396 →

Bonuses included at this price for a limited time.

Coming soonRather do it yourself? $297Videos and written tutorials made for non-techies. DM me the word WAITLIST and you'll be the first to know.
Join the DIY waitlist →

What you'll need

Marketing platformInstagram OrganicWith or without FB crossposts
Manychat ProYou already have it
Airtable Team or Business$20 or $45/moDepending on volume.
Data Fetcher$15/moAn add-on inside of Airtable.
Modern CheckoutYou (likely) already have itIt lets you paste a pixel, and either paste a webhook or create an API key. Works with SamCart, ThriveCart, ClickFunnels 2.0, Systeme.io and GoHighLevel (GHL, including white-labels). If yours isn't one of these, make sure to add the 'Other checkout platform' order bump at checkout.

FAQs

What if I'm not techy?

Perfect.

For a limited time, I set the backend up for you. After that, if you can click, copy and paste, you're good.

Do I have to learn Airtable?

Nope.

It comes already set up. You open your dashboards and read them. And if you've used Airtable before, you won't believe this is Airtable: everything is built around the dashboards, not the spreadsheets.

Can my VA set it up?

No need.

For a limited time, I set the backend up for you. Your VA can read the same dashboards you do.

What if a number looks wrong?

Check it.

Your system is built on a database you own. Everything under the sun is traceable. Airtable comes with its own built-in AI, so you don't have to go hunting: just click the chat button and ask it. It also has native connectors to Claude and ChatGPT.

Does it work with my checkout?

Yes.

If it doesn't, I'll refund you. Most modern checkout platforms connect directly to Airtable with webhooks, pixels, native integrations, and/or APIs. If your checkout platform doesn't support those, Zapier is always an option.

No order bump needed for SamCart, ThriveCart, ClickFunnels 2.0, Systeme.io or GoHighLevel (GHL). Any other checkout needs the 'Other checkout platform' order bump at checkout.

What if I post a lot?

Post away.

It runs today in accounts posting 3 to 6+ keyword posts a day.

If you post 7+ keyword comment CTAs per day, you might need a higher-tier plan of Airtable and Data Fetcher. Everyone can start off on their lowest plans, and time will tell if an upgrade is needed.

Does it work for anything besides Instagram?

Facebook cross-posts (or posting at the same time via Meta Biz Suite)

Remember, I built this for myself first. I wasn't trying to boil the ocean with mediocre tracking for every platform. I wanted world-class tracking on the ONE channel I was going all in on. But since Instagram can cross-post to Facebook, I built that too. That being said, I'm a systems architect and optimizer at heart… who knows which channels I might include next.

Why one price, not monthly?

My mission.

I want to democratize data for solopreneurs. Every other tracking software out there gatekeeps behind a monthly subscription, with no direct access to your underlying data. Data is currency, and this system unlocks that for the solopreneur.

My promise

No tracking software on the market can do what my system does.

Three kinds of tracking in one place, plus everything around them:

  • Sales from every post. Organic, and ads too (ads tracking is an add-on).
  • Every post's stats. Views, likes, comments, shares, saves, reposts, and watch time, updated from live data, and updating your last 100 posts data daily.
  • Every post, labeled. Its link, thumbnail, caption and publish date, pulled in for you.
  • Creative DNA. Add-on The hook, tone and setting of each post, tagged, so you see what your best ones have in common.
  • Built-in AI analysis. With Airtable's built-in AI chat, you're always one click away from asking questions about your entire live database. Airtable has connectors to Claude and ChatGPT, too.
  • Your data, unlocked. It lives in a database you own. Every traceable number traces back to where it came from.
  • Not a subscription. Pay (me) once. It's yours. (The Airtable and Data Fetcher subs are not mine, your business unlocks endless possibilities with these tools, far beyond the Reel Deal tracking system.)

Not to mention, all the ads-first attribution tools are so...manly 🧔🏻‍♂️

Ads-first tools

Numbers and letters and graphs on a black screen. (It makes sense since they're all founded by dudes.)

Mine

Designed a little (lot) differently.

  • 🎞️Visual-first, with all your content thumbnails brought in
  • 💅It has emojis
  • 🎀Very feminine out of the box
  • 🎨Customize the dashboard to your own colors

That's what happens when a female tech nerd mom 👩‍💻 on a mission builds something for herself first ✨

Yes, I want the pretty one →
Why trust me

I'm a systems architect, and I built it for myself first.

Emma working on The Reel Deal™ on her laptop at a cafe in LA

At the end of 2025, I was at a crossroads. Find another 6-figure job in tech, or chase my dream of becoming an entrepreneur. Deep down, I've always known I'd never live up to my God-given potential working for the man.

God laid it on my heart to go all in on the business model Maria Wendt teaches. Build a digital product and promote it on IG straight to checkout. You know, the "easy" way! (lol.) Use my God-given abilities to build a freedom-based business. More time with my hubby and kids. Pour into my community. Make millions in my sleep. You know, normal people stuff.

In December 2025, I bought Maria's $10k by Christmas Challenge for $37. Then her Inner Circle, for $5k.

Here's the thing about me: I'm a perfectionist to my core. But twice on this journey I tried to follow the advice of 'just launch' 'take messy action' etc. So by May 13, 2026, I'd "launched" twice… and pivoted twice because I wasn't satisfied with my product yet 😅

The second pivot came one fateful afternoon, mid lash appointment, I was listening to Natalie Ellis interview Maria on the BossBabe podcast. Natalie asked if she uses Hyros to track. Maria's answer: “it's a pain to set up, I think… it is worth it.”

Natalie Ellis asking Maria Wendt on the BossBabe podcast, episode 488: And are you using Hyros to track?
Maria on the BossBabe podcast, ep. 488 (May 2026).

"A pain to set up." I couldn't unhear it.

So I asked Maria's sister Rose, a Hyros power user, what the biggest pain points are. And seeing if other people were struggling the same way.

Emma's question to Rose in the Inner Circle Q&A thread, and Rose's full reply
My question, and Rose's answer. (I'm in Maria's Inner Circle.)
Rose explaining how Hyros tracks each reel: a different keyword per reel and a unique tracking link per keyword
How it's done without The Reel Deal™ exhibit A
A member asking if anyone else had trouble setting up Hyros
How it's done without The Reel Deal™ exhibit B

Her answer put a pit in my stomach. v1 of my system, the one I'd launched May 1, had most of those same pain points. And as someone who architected systems for multi-billion-dollar companies, and still solves systems problems for millionaires at a top-ranked AI and automation agency, I wasn't going to settle for that version of my product.

So I got back to work. Kids in bed by 8, me at my computer till 1, 2, 3am, night after night. I wanted it solved for myself before I launched again. And I did.

Emma on a beach wall in LA
Emma with her business mentor Maria Wendt in LA
With Maria Wendt
Emma under the palm trees and blue sky in LA

I spontaneously flew from Copenhagen to LA for Maria's annual event, and launched sitting at my mastermind table on 10/10 @ 10:10! You can't spell LAunch without LA 😏

Emma's Oct 10 reel with Maria Wendt, tracked at $97 in her own Live Dash
My very first tracked sale 🎉

A $97 sale on my launch reel.

This is so meta you guys. My launch reel was a clip of me showing Maria and Rose how the system works. This was the first time I hooked up MYSELF to my own system. And then it became a demo of my system, because a keyword-commenter commented, bought, and my Dashboard showed it to me live!

Bonuses included

$396 one time

Count me in, just $396 →

In case you landed here from somewhere other than Instagram, let's connect there. DM me if you have any questions before buying!

DM me on Instagram →